Gatsby Benchmark 2


What good looks like

Every student and their parents should have access to good quality information about future study options and labour market opportunities. They will need the support of an informed adviser to make the best use of available information.


  • By the age of 14, all pupils should have accessed and used information about all career paths and the labour market to inform their own decisions on study options.
  • During their study programme all students should access and use information about all career paths and the labour market to inform their own decisions about study options.
  • Parents should be encouraged to access and use information about labour markets and future study options to inform their support to their children.


Why this matters

Access to up-to-date career and labour market information is important for social mobility. Information about pathways, opportunities, growth areas and alumni’s successful transitions helps to connect students to a positive future.

Providing detailed information about all pathways, relevant courses, opportunities, labour market understanding and supporting students to make useful networks strengthens students’ capacity to make informed decision and positive transitions.

Careers Leaders:

Getting started with BM2

Ensure all stakeholders understand key LMI and progression pathways nationally and locally so that they are confident with signposting and talking to students & parents/carers about career and labour market information.

Make sure you are compliant with statutory guidance and review your website and resources to ensure you cover all pathways and engage the interests and meet the needs of all students.


All Careers Leaders require Outstanding training


For further support with Benchmark 1 register for our fully funded Careers Leader training 


Download our Training Catalogue which includes all the information you need and a helpful comparison guide on the 11 high-quality Training Providers we work with. Here you will be able to choose the right course to suit you and your development, so that you can embed a successful careers programme in your school/college. 


Once you have chosen the right course and Training Provider for you, you are all set to register!


Register today

Careers in Context: Can Do approaches

It is critical that students are supported, particularly in key transition moments, to understand opportunities and the changing labour market and how this could impact the shape of their current plans. Students and parents/carers should feel confident that they are equipped with the information needed to make informed and positive choices at key transition points


  • Ensure students, staff, parents/carers are aware of the new opportunities and challenges of the changing labour market and address assumptions and misconceptions.


  • Prioritise working with your LEP through your Enterprise Adviser and/or Enterprise Coordinator to review how and when accurate LMI is shared. You may need to do this more frequently to account for the fast-changing landscape.
  • Consider also working with your Careers Adviser to ensure LMI is up to date and is matched to student needs

Education Leaders and Governors:

Education Leaders and Governors: For further information on each Benchmark, to support you in your role, please see the Education Leader, Secondary and College Governor Guides

Gatsby BM2, 5, 6, 7
Key stages

Careermag for Parents, Carers and Guardians

A great resource for your Parents Evenings and Newsletters! Careermag for Parents, Carers and Guardians is a publication with information for parents of school-aged children offering support and information on careers and qualifications. It also includes information on how to help support young people with mental health issues, managing the UCAS system, apprenticeships and in-depth features on various sectors and opportunities in them.


Gatsby BM2, 5, 6, 7
Key stages


CareermapTV is a broadcasting channel that runs across several different social media platforms and it is your ultimate destination for all things careers and education. From recorded live webinars from top employers to comedic, relatable career reels, we’ve got everything you need to inspire your students in their career journey.


Gatsby BM2
Key stages

Early Years Careers

Working with small children is a big deal.

Developed by the Department for Education as part of the ‘Do Something BIG, work with small children’ campaign, this resource includes information for young people on all areas of early years and childcare work, the different routes into the sector and real-life stories.  

Gatsby BM2, 3, 4
Key stages

Explore Construction: Build an Exciting Future in Construction

Careers Collective were commissioned in 2022, by the Construction Industry Training Board to create a film and learning materials for schools (mainstream and specialist) that showcased their industry and the multiple pathways and careers that are open to students; in particular ways of achieving robust and valued qualifications without going to university.

Gatsby BM1, 2, 3, 4, 5, 6, 7, 8
Key stages


Talentino programmes have been helping to improve career outcomes for young people with a range of learning difficulties in a mixture of settings – special schools, mainstream schools, AP, PRU, SEMH, etc.

They also provide great opportunities for learning more, through their regular newsletters, annual SEND Careers Conference, and by publishing free resources.


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